Visa Checkout Reaches Milestone of 20 Million Enrolled Consumers

Visa Inc, announced that Visa Checkout, the easier way to use a Visa card online, is sustaining tremendous growth, reaching more than 20 million enrolled accounts worldwide. Visa Checkout enables millions of consumers to pay in just a few clicks on any device around the web with some of the world’s top merchants.

Joining South Africa, United Arab Emirates, United Kingdom, United States (and territories) and 20 other markets. Visa Checkout is now set to expand to Central Europe and the Middle East, including Ukraine, Kuwait, and Qatar.

“Visa Checkout continues to simplify the online checkout process for consumers, while helping merchants increase sales and convert items in the cart to completed purchases,” says Hadi Raad, head of emerging products and innovation, Central Europe, Middle East, & Africa Visa. “Reaching 20 million enrolled accounts is a huge achievement and further affirms Visa Checkout’s purpose of bringing the trust and security of your Visa card to the evolving digital world.” We are looking to build on this global success by bringing Visa Checkout to additional markets in the region so more consumers can benefit from the frictionless payment experience this service brings while shopping online”

“We are extremely proud of how well Visa Checkout has been received in South Africa. We look forward to seeing further growth in the Sub Saharan region, so consumers and merchants can experience the great benefits of the platform. Our consumers are enjoying hassle free shopping while, merchants are seeing an increase in online sales.” Geraldine Mitchley, Head of Emerging Products and Innovation for Visa in Sub Saharan Africa

“Our partnership with Visa Checkout has been tremendous, we’ve noted an increase in online payments when using Visa Checkout. The convenience of the platform has made it easier for our online shoppers to pay faster with just one click. The platform saves time and encourages them to come back and shop for more. We are extremely proud of our association with Visa and look forward to more future growth.” Said Yuppie Chef, CIO Steve Porter

More Merchants Join the Visa Checkout Roster

As consumer adoption of Visa Checkout grows, so too does interest among brand name merchants in joining the platform. Merchants who have recently adopted Visa Checkout to improve their online shopping experience in order to increase conversion rates with additional customers include Avis Budget, Cape Union Mart, Cobone, Cole Haan, FIFA, Marriot, Sprii and Tajawal. These new merchants join a growing list of 300,000 merchants, including Emirates Airlines, Reel Cinemas, Yuppie Chef and Best Buy among others.

Visa Checkout and Samsung Pay Join Forces to Offer Consumers More Ways to Pay

Given the growing rate of eCommerce and mCommerce, merchants and consumers are looking for ways to further simplify the checkout experience. Visa and Samsung recently announced a partnership that will allow Samsung Pay users who link their Samsung Pay account with a Visa Checkout account to shop seamlessly at the more than 300,000 merchants that accept Visa Checkout.

This partnership is made possible through Visa Checkout’s open platform and streamlined set of APIs, allowing both consumers and merchants to experience the benefits. Consumers with fingerprint authentication-enabled Samsung devices will be able to click the Visa Checkout/Samsung Pay co-branded button and touch the fingerprint sensor, without entering their username and password.

Visa Token Service is now available in several markets in Central Europe, Middle East, and Africa. As partners leverage Visa Checkout Open platform, merchants can continue to use their existing Visa Checkout integration and get the benefit of those partnerships”, said Hadi Raad.

The rapidly expanding list of merchants continues to make it easier for consumers to buy online, on any device, using Visa Checkout. For a list of some of the participating merchants, and to learn more about Visa Checkout’s benefits for merchants, issuers and consumers alike, visit www.visacheckout.com.