2Checkout, a leading online payment provider to merchants worldwide, and WooThemes, maker of the WooCommerce plugin for WordPress, announced a partnership to offer 2Checkout’s online payment technology to WooCommerce users. The integration allows WooCommerce merchants in nearly 200 countries to accept payments in 26 currencies, as well as increases conversion rates over a standard hosted form.
WooThemes’ WooCommerce plugin for WordPress powers nearly 18 percent of all e-commerce websites, with 381,000 active online stores worldwide. WooCommerce users can easily integrate 2Checkout’s payment form, which overlays on the merchant’s website without redirecting visitors to a separate page and results in as much as a 20 percent increase in conversion rates over redirects to a standalone hosted payment form. 2Checkout’s payment form maintains the branded look and feel of the merchant’s website design, and adapts the checkout page responsively for smartphones and tablets for universal accessibility.
“2Checkout has been a pivotal product for WooCommerce merchants in enabling customers to check out in a variety of currencies. 2Checkout has changed the payments landscape for sellers across the globe. We are truly excited to present our customer base with the latest integration for 2Checkout built by the ninjas at WooThemes,” said head of business development at WooThemes Joel Bronkowski.
“WooThemes’ WooCommerce is the premier WordPress plugin for e-commerce, known for its ease-of-implementation and simplicity,” said Kevin Gallagher, Senior Vice President of Business Development at 2Checkout. “We’re thrilled to partner with one of the largest e-commerce platforms to reach merchants in nearly every country in the world.”
With this integration, the majority of a merchant’s PCI compliance burden is alleviated, as cardholder data is never held on the merchant’s servers. Advanced fraud protection is included at no additional cost to minimize merchant losses by identifying fraudulent transactions by analyzing over 300 risk variables. Through November 30, 2014, WooThemes customers who sign up and use 2Checkout for payment processing will get a credit for the full amount of the WooThemes plugin. Details on the partnership and credit can be found here.