Heartland Executive Director and Leaf CEO to Participate in Keynote Panel on the Future of Mobile Payments

Heartland Payment Systems, the nation’s fifth largest payments processor and a leading provider of merchant business solutions, is sponsoring a keynote panel at the Restaurant Innovation Summit on industry outlook and trends.

Sarah Owen, Heartland’s executive director, Marketing and Mobile Solutions, and Sarah McCrary, CEO of Leaf, the mobile point of sale (POS) solution and a subsidiary of Heartland, will participate in the Restaurant Innovation Summit’s panel discussion on “Mobile Payments: Today, Tomorrow and Future,” at 11 a.m., Oct. 29 at the Hyatt Regency in Atlanta, Ga. The conference runs Oct. 28-29.

The Restaurant Innovation Summit is sponsored by the National Restaurant Association, the largest foodservice trade association in the world, which supports nearly 500,000 restaurant businesses. This year’s theme is “Data Alchemy – Harnessing the Power of Customer Information.” The Summit agenda features nine sessions with a variety of subject matter experts focused on topics ranging from mobile commerce to collaborative economy and innovative social media.

“The way people do business has changed in a significant way. From mobile point-of-sale tools, to mobile wallets to now Apple Pay, if restaurant operators want to keep up with bustling consumer trends, they must adapt. And we’re evolving just as fast to make sure our operators are able to provide a modern and secure experience for their customers,” Owen said. “Looking back a few years, mobile payments didn’t exist. Now we’re able to integrate new payment experiences with restaurants such as ordering, order at table or open a check. The advances in mobile payments are limitless.”

Leaf’s tablet POS design is extensive; easily able to support new styles of guest interaction such as mobile-based check-in-to-pay using a PayPal mobile wallet, or ordering ahead on a mobile device. It allows customers to make paperless transactions – capturing guest emails, mobile numbers and order information relevant to specific customers – while helping operators deepen their guest relationship initiatives.

“Leaf is focused on innovating the guest experience alongside the restaurant operator,” said McCrary. “We’re providing a system that can easily extend as new interactions with guests are created on premise, at the close of a tab, and through apps on the guests’ mobile device. Our goal is to leverage mobile technologies to connect businesses, consumers and developers to make commerce easier and more secure for all.”

While discussing the future of mobile payments, Owen and McCrary will talk about how technology, implementation challenges and opportunities, and consumer preferences play a role.

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