Leading Banks Figure Out How to Keep Customers Coming Back

Banking on customer loyalty is a losing proposition today. More than 50 percent of retail banking customers are considering or already planning on switching banks because of lousy service, according to a recent study. That’s just one of the reasons why so many banks are turning to TimeTrade, the company changing the way companies engage

Ingenico Launches Multi-Channel Customer Loyalty Program for Sports Retailer

Ingenico has launched a customer loyalty mobile application for the German sporting goods retailer Sportpoint, through its subsidiary easycash Loyalty Solutions. The new mobile application combined to the existing “go4sport” customer card, offers a comprehensive multi-channel loyalty program in all company’s stores in Germany with the “go4sport” app available in the iTunes store. Sportpoint will

Access Bank Launches Loyalty Awards Promotion

As part of efforts to enhance the delivery of affordable financial services in the country,  Access Bank (Ghana) Limited has launched its first ever customer loyalty promotion  dubbed “Easy Access Promo”. The promotion, which seeks to reward loyal customers of the Bank, is also aimed at deepening the savings culture in Ghana by empowering individuals