The ATM Industry Association (ATMIA) has launched on global social media a new video about cash focused on a romantic date in a restaurant.
“We wanted to create a fun video which folks of all ages can really enjoy,” commented Mike Lee, CEO. “The scenario that plays out in the video is very plausible and shows that cash is not just king – but queen as well!”
ATMIA’s ATM Cash Council, which commissioned production of the video, looks at continuing international demand for cash in order to correct common misconceptions about cash.
“We would like to thank Networld Media Group for shooting a lively, humorous video for the whole industry to enjoy,” Lee added. “Cash will continue to play a dominant role in payments for decades to come.”
